New Arrivals: Unshaped Rugs 2.0
For centuries, rugs have been confined to traditional geometric shapes—squares, rectangles, and circles. They’ve been treated as mere floor coverings, fitting neatly within architectural layouts. But what if rugs weren’t meant to be confined? What if they could take on organic, fluid forms that break away from convention?

With advancements in modern design and craftsmanship, unshaped rugs are making a bold statement in contemporary interiors. These pieces go beyond their practical function and become artful expressions in a space. They introduce movement, depth, and a free-flowing aesthetic that transforms ordinary rooms into curated experiences.
Unshaped rugs don’t just blend into a space—they redefine it. Their unconventional contours soften harsh lines, fill awkward gaps, and create dynamic compositions that feel effortless yet intentional. They offer the perfect way to experiment with asymmetry, playing with visual balance in ways that traditional rugs simply can’t. Whether placed in cozy nooks, layered under furniture, or positioned as focal points, these rugs bring an artistic and avant-garde touch to any interior.
Our latest collection of unshaped rugs embraces this design philosophy, offering a range of textures, colours, and patterns that cater to diverse aesthetics. Each rug has been meticulously crafted using high-quality wool and viscose, ensuring durability, comfort, and a subtle sheen.
Let’s explore how these innovative designs can elevate your space while maintaining their unique, free-form appeal.
Yolk Hand-Tufted Rug: Earthy Elegance with a Playful Twist
Inspired by the organic form of an egg yolk, the Yolk rug is a conversation starter. Featuring a harmonious blend of grey, brown, yellow, and other earthy hues, its layered composition creates a striking visual effect. The hand-tufted cut-pile technique gives it a plush, inviting texture, while the wool-viscose blend ensures long-lasting durability.
This unshaped rug is perfect for contemporary, bohemian, and mid-century modern aesthetics. Its fluid form softens the rigidity of straight-edged furniture, making it an ideal piece for breaking up structured layouts. Whether placed under a coffee table or used as a statement accent in a cozy reading corner, the Yolk rug brings warmth, depth, and a sense of artistic spontaneity.
The irregular contours of the rug add an organic, free-flowing appeal that draws the eye and disrupts the monotony of traditional décor. It effortlessly fills small spaces, making them feel more intentional and visually intriguing.
Stalk Hand-Tufted Rug: A Transitional Statement in Earthy Tones
The Stalk rug is a sophisticated blend of warmth and modernity. Crafted with a cut-and-loop pile technique, this hand-tufted piece showcases earthy brown shades complemented by subtle contrasts. The organic shape sets it apart from traditional rugs, making it an excellent choice for transitional and modern interiors.
Designed as a filler for large spaces, the Stalk rug helps bridge the gaps in décor, creating a sense of cohesion without overwhelming the area. It pairs beautifully with natural wood furniture, neutral-toned upholstery, and minimalist design elements. Whether placed in a spacious living room or a contemporary office, it acts as a grounding element, tying together the different components of the room.
The free-form nature of the rug adds an element of surprise, making the space feel curated yet effortlessly put together. Its fluid shape ensures that no two placements look the same, offering a fresh perspective every time.
Algae Hand-Tufted Rug: A Deep Dive into Contemporary Luxury
True to its name, the Algae rug brings the tranquility of ocean depths into your living space. With a mesmerizing mix of deep blues and an abstract grill-like pattern, this contemporary rug is both artistic and functional. Hand-tufted with a blend of wool and viscose, it offers a soft yet durable surface that stands the test of time.
Ideal for modern, eclectic, and industrial interiors, the Algae rug injects vibrancy and movement into neutral or monochromatic settings. It complements minimalist furniture, metal accents, and open floor plans, adding a layer of richness and sophistication.
What makes this rug truly unique is its unshaped silhouette. Instead of adhering to the rigid symmetry of traditional rugs, it mimics natural forms found in water and land, evoking a sense of organic beauty. This fluidity allows it to seamlessly integrate into diverse spaces, enhancing their visual depth and texture.
Patch Hand-Tufted Rug: Soft Curves for a Cohesive Look
The Patch rug is a masterpiece of subtle elegance. With its uneven rectangular form and soft, curved edges, it redefines balance in interior design. The neutral color palette allows it to blend effortlessly with various styles, from Scandinavian minimalism to rustic chic.
Perfect for placement by an accent chair, under a side table, or as a standalone statement piece, the Patch rug fills negative space in a way that feels intentional and inviting. Its wool-viscose construction ensures a luxurious texture, while the hand-tufted technique provides durability and softness underfoot.
Unlike conventional rectangular rugs, the Patch rug creates a sense of flow rather than confinement. Its shape invites movement, encouraging a more dynamic arrangement of furniture and décor elements. Whether used in a bedroom, lounge area, or entryway, it brings an understated charm that enhances the overall aesthetic without overpowering it.
The future of design
With the rise of modern and experimental interior design, unshaped rugs are becoming a staple for those who appreciate artistic, unconventional décor. No longer restricted by symmetry, these rugs offer endless possibilities for creativity and personalization.
Each piece in our new collection has been thoughtfully designed to break the mold—literally. Whether you’re looking to add a touch of organic elegance, create a focal point, or simply redefine the way rugs interact with your space, these unshaped beauties are the perfect choice.
Dare to step outside the boundaries of tradition. Explore the world of unshaped rugs and bring a fresh perspective to your interiors.